Skip to content
Draft concept by Danilo Vicioso, not affiliated with MatchaBar.
Let's chat

Every ad is shown in the feed. Switch the size:

No ad in this family at this stage. Pick another filter.

MatchaBar

Sponsored · Exhibit 01 · Single Origin Pouch

Grown in Japan’s top tea region, whisked in your kitchen.

Our Ceremonial Grade Matcha Powder is single origin, from Kagoshima, Japan. First harvest, young nutrient-rich leaves. Lab tested: pure, safe, and free from contaminants. We partner with family farms for the freshest matcha, farm to door.

Smooth, vibrant, and naturally sweet.

Single origin. First harvest. Lab tested.

Ceremonial Grade Matcha Powder

  • Ceremonial Grade
  • Single Origin (Kagoshima, Japan)
  • First Harvest
  • Lab Tested
Ceremonial Grade Matcha Powder

MATCHABAR.CO

Single Origin Matcha

Shop Matcha
Format
Menu-card split, product photo
Persona
Home latte makers who read the label before they buy matcha
Reason to buy
Single origin Kagoshima
Funnel stage
Middle of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. Origin and testing are concrete, checkable claims that set a pouch of matcha apart from a generic green powder.

Tests. Whether origin details beat taste language for cold audiences who have never tried matcha.

MatchaBar

Sponsored · Exhibit 02 · First Order Offer

Your first matcha order just got cheaper. Here's 12% Off.

Drop your email for 12% off your first order of Ceremonial Grade Matcha Powder. We offer free shipping within the continental US on all of our products, shipped via 3-5 day express shipping, so your first scoop is not far away.

Drop your email and start whisking.

Claim to confirm with brand: Confirm free shipping terms with brand

Ceremonial Grade Matcha Powder
Here's 12% Off.

Your first order, 12% off

Drop your email for 12% off your first order.

MATCHABAR.CO

Here's 12% Off

Get 12% Off
Format
Offer on product photo
Persona
First-time visitors deciding on their first matcha order
Reason to buy
Free shipping, continental US
Funnel stage
Bottom of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. A first-order offer plus shipping removes the last hesitation for someone who already visited.

Tests. Whether an email-for-discount offer converts warm visitors better than a product-only ad.

MatchaBar

Sponsored · Exhibit 03 · First Electric Whisk

We invented the electric matcha whisk. Really.

When we started MatchaBar, an electric matcha whisk didn't exist, so we invented it. Double-headed, USB-rechargeable, and it comes with a built-in carrying case so you never find yourself matcha-less.

Blend matcha. Froth milk. Same whisk.

Electric Matcha Whisk
First of its kind: electric matcha whisk
  1. 1Double-headed whisk
  2. 2USB-rechargeable
  3. 3Built-in carrying case

MATCHABAR.CO

The Electric Matcha Whisk

Shop the Whisk
Format
Product photo, ingredient chips
Persona
Home baristas who stir matcha with whatever is nearby
Reason to buy
First electric matcha whisk
Funnel stage
Middle of funnel
Product
Electric Matcha Whisk
Lands on
Landing page

Why it should work. An invention story is a hook only this brand owns, and the three chips make the product tangible.

Tests. Whether the product-invention angle outperforms taste claims for gear buyers.

MatchaBar

Sponsored · Exhibit 04 · Star Count Pouch

4.8 out of 5 stars across 1,021 reviews.

Based on 1,021 reviews, 98% would recommend this product. 312,300+ verified customers have chosen MatchaBar, and our Ceremonial Grade Matcha Powder is smooth, vibrant, and naturally sweet. 30g = 30 servings.

Try Matcha Now

Ceremonial Grade Matcha Powder
4.8/5 from 312,300+ verified customers

4.8/5

Based on 1,021 reviews

MATCHABAR.CO

4.8 Stars, 1,021 Reviews

Shop Now
Format
Product hero
Persona
Shoppers who check reviews before trying a new matcha
Reason to buy
1,021 reviews
Funnel stage
Middle of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. Review volume is the strongest proof point in the data and a big number stops the scroll.

Tests. Whether social proof alone moves middle-funnel shoppers to the product page.

MatchaBar

Sponsored · Exhibit 05 · Pastry Morning

Steady energy for 3-4 hours. Pastry optional.

Matcha provides steady energy for 3-4 hours, unlike coffee’s quick spike. Our Ceremonial Grade Matcha Powder is smooth, vibrant, and naturally sweet, so a matcha next to your pastry feels like a proper morning break.

Pour, whisk, take the morning back.

Ceremonial Grade Matcha Powder
Ceremonial Grade Since 2014

Steady energy, no quick spike

MATCHABAR.CO

Steady Matcha Energy

Try Matcha Now
Format
Full-bleed photo
Persona
Coffee drinkers curious about matcha for the morning
Reason to buy
Steady energy
Funnel stage
Top of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. A breakfast scene makes the coffee-versus-matcha contrast feel like an everyday choice.

Tests. Whether the steady-energy line pulls coffee drinkers at the top of the funnel.

MatchaBar

Sponsored · Exhibit 06 · Brooklyn Brothers

America’s first matcha cafe opened in Brooklyn.

In 2014, brothers Max & Graham Fortgang developed their own blend of ceremonial grade matcha and opened MatchaBar in Brooklyn. They’ve been spreading the word across the country ever since, one matcha at a time.

Matcha To The People

Brooklyn, 2014

Brooklyn, 2014

Max & Graham

Max & Graham

Matcha To The People

Matcha To The People

Brothers. Brooklyn. Matcha.

MATCHABAR.CO

Our Story Since 2014

Read Our Story
Format
Three-photo collage
Persona
People who like to know who made the thing they drink
Reason to buy
Ceremonial grade since 2014
Funnel stage
Top of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. A real founding story with a place and a year gives a cold audience a reason to remember the name.

Tests. Whether origin-story creative builds brand recall better than product shots.

MatchaBar

Sponsored · Native 01 · Morning Packing Notes

My morning list, now with matcha on it.

Thermos filled, whisk charged, matcha scooped. Our Matcha Thermos is BPA-free, double-walled and insulated, with a sip guard for the perfect sip. It keeps your winters hot and summers ice cold.

Pack it, sip it, repeat.

Matcha Thermos

Notes

My morning list, with matcha

  • Matcha Thermos: filled
  • Electric whisk: charged
  • Ceremonial grade matcha: scooped
  • Sip guard: on

MATCHABAR.CO

Matcha for the Road

Shop Thermos
Format
Notes app over product photo
Persona
Commuters who carry a drink out the door every morning
Reason to buy
Steady energy
Funnel stage
Top of funnel
Product
Matcha Thermos
Lands on
Landing page

Why it should work. A phone-notes checklist reads like a person, not an ad, and shows the gear in use.

Tests. Whether a native notes format lowers ad resistance for accessory products.

MatchaBar

Sponsored · Native 02 · Gift Thread Chat

What do I get a friend who loves matcha?

Give the gift of matcha to friends & family with our digital gift cards. Delivered by email, with no expiration, and it applies to all products. Select your amount, add the recipient’s email, done.

Send it ASAP.

Sam

What do I get my matcha friend?

Gift Card

Digital gift card. Delivered by email, no expiration.

Perfect. Sending it now.

MATCHABAR.CO

Digital Gift Cards

Send a Gift Card
Format
Message thread with photo
Persona
Gift buyers with a matcha fan on their list
Reason to buy
Digital gift cards
Funnel stage
Bottom of funnel
Product
Gift Card
Lands on
Landing page

Why it should work. A gift chat mirrors the real moment of the decision and answers it in one reply.

Tests. Whether a message-thread format converts gift intent at the bottom of the funnel.

MatchaBar

Sponsored · Native 03 · Whisk Or Thermos Poll

Poll: which one goes in your bag first?

Electric Matcha Whisk: the first electric, USB-rechargeable matcha whisk, with a built-in carrying case. Matcha Thermos: BPA-free, double-walled and insulated, with a sip guard. Vote, then tell us your pick.

Both take matcha on the road.

Electric Matcha Whisk
Matcha Thermos

Whisk or Thermos?

Electric Matcha WhiskMatcha Thermos

MATCHABAR.CO

Pick Your Matcha Gear

Shop Both
Format
Stories poll
Persona
Matcha drinkers who take their latte on the road
Reason to buy
First electric matcha whisk
Funnel stage
Middle of funnel
Product
Electric Matcha Whisk
Lands on
Landing page

Why it should work. A poll invites a tap and shows two products in one story frame.

Tests. Which accessory pulls more interest, to decide what to lead with later.

MatchaBar

Sponsored · Native 04 · Sunday Camera Roll

Sunday morning camera roll: all matcha.

Shoppers keep saying it: “Best Matcha and best customer service ever”. Based on 1,021 reviews, our Ceremonial Grade Matcha Powder holds 4.8 out of 5 stars. 30g = 30 servings.

Your Sunday could look like this.

Ceremonial Grade Matcha Powder
RecentsSunday
morningEdit

Sunday morning, matcha edition

MATCHABAR.CO

Read the 1,021 Reviews

See Reviews
Format
Camera-roll share
Persona
Weekend matcha fans who save recipes in their camera roll
Reason to buy
1,021 reviews
Funnel stage
Middle of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. A camera-roll share feels like a friend's post and carries a real review line.

Tests. Whether review quotes in a casual format outperform a plain rating badge.

MatchaBar

Sponsored · Meme 01 · Coffee Spike Drake

Quick spike, or steady energy?

Matcha provides steady energy for 3-4 hours, unlike coffee’s quick spike. Our Ceremonial Grade Matcha Powder is smooth, vibrant, and naturally sweet. 30g = 30 servings, so the switch is easy to test at home.

Make the switch.

Coffee’s spike vs steady matcha

Drake Hotline Bling meme about MatchaBar

Coffee’s quick spike

Steady energy for 3-4 hours

MatchaBar

MATCHABAR.CO

Matcha vs Coffee

Try Matcha Now
Format
Meme template, product swapped in
Persona
Daily coffee drinkers on the fence about switching
Reason to buy
Steady energy
Funnel stage
Top of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. The coffee-versus-matcha contrast is the category's core debate, and Drake makes it instant.

Tests. Whether humor on the coffee switch beats a plain benefit statement.

MatchaBar

Sponsored · Meme 02 · Spoon Meets Whisk

Your spoon is about to find out.

The Electric Matcha Whisk is double-headed, USB-rechargeable, and designed to blend the perfect matcha and froth up your milk for the perfect latte. No shade if you use it for coffee.

Meet the first of its kind.

Sorry spoon, there's a new whisk

Distracted Boyfriend meme about MatchaBar

Electric Matcha Whisk

Me, stirring matcha

My trusty spoon

MatchaBar

MATCHABAR.CO

Electric Matcha Whisk

Meet the Whisk
Format
Meme template, product swapped in
Persona
Anyone still stirring matcha with a spoon
Reason to buy
First electric matcha whisk
Funnel stage
Top of funnel
Product
Electric Matcha Whisk
Lands on
Landing page

Why it should work. Everyone gets the joke, and it sets the whisk up as the upgrade.

Tests. Whether a product-vs-habit meme drives clicks to the whisk.

MatchaBar

Sponsored · Meme 03 · Kit Or Thermos

Hard choice. Easy fix: both.

The Starter Kit has a 30g Tin, Teaspoon and Electric Whisk, designed to make the perfect matcha latte at home, every time. The Matcha Thermos is BPA-free, double-walled and insulated. Your call, or both.

Be your own barista.

Kit or Thermos? Why not both

Two Buttons meme about MatchaBar

Starter Kit

Matcha Thermos

Me, deciding

MatchaBar

MATCHABAR.CO

Starter Kit + Thermos

Pick Your Gear
Format
Meme template, product swapped in
Persona
Shoppers comparing the kit and the thermos
Reason to buy
First electric matcha whisk
Funnel stage
Bottom of funnel
Product
Starter Kit
Lands on
Landing page

Why it should work. The decision between two products is relatable, and the answer nudges a bigger basket.

Tests. Whether a choice meme lifts basket size at the bottom of the funnel.

MatchaBar

Sponsored · Meme 04 · Brain Levels Matcha

Level up your morning drink.

Ceremonial Grade Since 2014. Our Ceremonial Grade Matcha Powder is single origin, grown in Kagoshima, Japan: smooth, vibrant, and naturally sweet. 30g = 30 servings, 80g = 80 servings, 200g = 200 servings.

Bringing matcha to the people since 2014.

Four levels of morning drink

Expanding Brain meme about MatchaBar

Instant coffee

A cafe latte

Matcha at home

Ceremonial grade, since 2014

MatchaBar

MATCHABAR.CO

Ceremonial Grade Matcha

Shop Matcha Powder
Format
Meme template, product swapped in
Persona
Coffee-shop regulars ready to upgrade their morning cup
Reason to buy
Ceremonial grade since 2014
Funnel stage
Top of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. The ladder format climbs to the brand's longest-held claim without hype.

Tests. Whether a ladder meme introduces the heritage claim to cold traffic.

MatchaBar

Sponsored · Meme 05 · Change My Mind Matcha

Smooth, vibrant, and naturally sweet. Prove us wrong.

Single origin from Kagoshima, Japan. First harvest. Ceremonial grade. If you have a better matcha, we want to hear it. Until then, 4.8 out of 5 stars across 1,021 reviews says we are onto something.

Try Matcha Now

Change my mind: smooth matcha

Change My Mind meme about MatchaBar

Smooth, vibrant, naturally sweet. Change my mind.

MatchaBar

MATCHABAR.CO

Smooth, Vibrant, Sweet

Shop Matcha
Format
Meme template, product swapped in
Persona
Matcha skeptics who have been let down before
Reason to buy
Single origin Kagoshima
Funnel stage
Top of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. The tagline becomes a dare, and the review count backs it.

Tests. Whether a confident challenge works on skeptics.

MatchaBar

Sponsored · Meme 06 · Barista Plan

The plan: be your own barista.

Starter Kit: a 30g Tin, Teaspoon and Electric Whisk, with ceremonial grade matcha, designed to make the perfect matcha latte at home, every time. The whisk is USB-rechargeable.

A perfect gift for anyone on your list.

The plan: be your own barista

Gru's Plan meme about MatchaBar

Open the Starter Kit

Whisk with the electric whisk

Be your own barista

Be your own barista

MatchaBar

MATCHABAR.CO

Be Your Own Barista

Shop Starter Kit
Format
Meme template, product swapped in
Persona
Cafe regulars who want lattes at home
Reason to buy
First electric matcha whisk
Funnel stage
Middle of funnel
Product
Starter Kit
Lands on
Landing page

Why it should work. The repeated twist is a joke about how easy the kit makes the habit.

Tests. Whether the Starter Kit sells better as a self-barista pitch than as a gift pitch.

MatchaBar

Sponsored · Meme 07 · Doge Origin Story

Know where your matcha grows.

Farm to pouch. Ours is single origin, from Kagoshima, Japan, grown in Japan’s top tea region. Family farms deliver every few months to guarantee the freshest matcha from farm to door.

Matcha To The People

We know where our matcha grows

Buff Doge vs. Cheems meme about MatchaBar

Single origin matcha, Kagoshima

Green powder, origin unknown

MatchaBar

MATCHABAR.CO

Single Origin, Kagoshima

Shop Matcha
Format
Meme template, product swapped in
Persona
Label readers who ask where matcha comes from
Reason to buy
Single origin Kagoshima
Funnel stage
Middle of funnel
Product
Ceremonial Grade Matcha Powder
Lands on
Landing page

Why it should work. It contrasts traceable origin with anonymous powder without naming anyone.

Tests. Whether the origin claim works better as humor than as a spec list.

MatchaBar

Sponsored · Meme 08 · Tuxedo Carrying Case

Same matcha. Better travel plans.

It comes with an on-the-go, built-in carrying case, so you will never find yourself matcha-less. The Electric Matcha Whisk is USB-rechargeable, double-headed, and the first of its kind.

Take it with you.

Never find yourself matcha-less

Tuxedo Winnie The Pooh meme about MatchaBar

Matcha only at home

Matcha anywhere, carrying case built in

MatchaBar

MATCHABAR.CO

Matcha-Less No More

Shop the Whisk
Format
Meme template, product swapped in
Persona
Commuters who want matcha away from the kitchen
Reason to buy
First electric matcha whisk
Funnel stage
Top of funnel
Product
Electric Matcha Whisk
Lands on
Landing page

Why it should work. The upgrade joke centers on the built-in carrying case, a detail few buyers know.

Tests. Whether the portability angle pulls commuters.

Photography and product names belong to MatchaBar. Every ad lands on a page in this package. Memes use real, recognizable templates with MatchaBar product photography composited in; template rights to clear before running. Hooks, personas and the texts shown inside memes and chats are proposed, not real customer quotes.